Selecting an appropriate wind farm location must be specific to a particular administrative region, which involves restrictions balance and trade-offs. Multi-criteria decision making (MCDM) and GIS are widely used in wind energy planning, but have failed to achieve the selection of an optimal location and make it difficult to establish a set of independent factors. Fuzzy measurement is an effective method to evaluate intermediate synthesis and calculates the factor weight through fuzzy integrals. In this paper, optimal wind farm location is analyzed through coupling Grid GIS technique with λ fuzzy measure. Dalian City is selected as the study area for proving the feasibility of the proposed method. Typography, meteorological, transmission facilities, biological passage, and infrastructure are taken into the index system. All the indexes are specialized into victor grid cells which are taken as the base wind farm location alternative unit. The results indicate that the Grid GIS based λ fuzzy measure and Choquet fuzzy integral method could effectively deal with the special optimization problem and reflect optimal wind farm locations.