Abstract
To reduce the dependence on fossil fuels to fulfill energy needs and give rural areas better access to energy, biomethane generation technology (BG-TECH) can help in these situations. However, several crucial factors might influence BG-TECH’s acceptance by households. In order to eradicate the barriers to and strengthen the driving forces of BG-TECH acceptance, it becomes inevitable to explore those crucial factors. Therefore, the core objective of this research is to analyze the factors impacting BG-TECH acceptance by households in rural Pakistan. This research will enrich the existing literature by comprehensively analyzing factors driving or impeding BG-TECH acceptance. To collect relevant data, a questionnaire was developed and distributed in four districts of Pakistan. In this respect, 150 users and 150 non-users of biomethane were selected through stratified random sampling. To analyze the factors affecting the acceptance of BG-TECH, a logistic regression model was utilized. As per our empirical results, age, ownership of cattle, aftersales service, education, household income, and loan accessibility were revealed to be the driving forces of BG-TECH. However, small farmers’ age and household size impeded the acceptance of BG-TECH. However, occupation, ownership of land, and working experience did not influence the acceptance of BG-TECH. Thus, for BG-TECH approval, it is recommended that governments bring about a change in approaches as well as the development of aftersales services, improved promotions, the qualification of adults, and better loan facilities. On the one hand, our theoretical implications would prove powerful tools for the follow-up studies to dig deeper into the crucial factors of BG-TECH acceptance and transcribe those implications for other green energy technologies. On the other hand, our practical implications would empower policymakers and practitioners to guide improved policy implementation to realize the green energy revolution.